TL;DR — OkCupid Review
OkCupid is a livre namorando app that matches people using hundreds of optional questions and a match percentage, not just photos. Launched in 2004 and owned by Match Group, it’s one of the most inclusive mainstream apps and lets you like and message for free. Paid plans are pricey on a monthly basis, and the parent company’s privacy record is worth watching. Rating: 3.5/5.
- Best for: people who care about values and compatibility, not only looks
- Custo: free; Basic about $35 and Premium about $40–$50 for one month
- Standout feature: match questions and match percentages
- Skip it if: you want quick swiping only or a strictly serious-relationship site
OkCupid has been matching people on more than photos since 2004, and its question-based approach still sets it apart from swipe apps like Tinder. In this 2026 review we look at how it works, what’s free, what Basic and Premium cost, how safe it is, and how it compares with Bumble and other big apps.
OkCupid at a glance
| What it is | Dating app and website with question-based matching |
| Launched | 2004 |
| Founders | Chris Coyne, Christian Rudder, Sam Yagan and Max Krohn |
| Owner | Match Group |
| Platforms | iOS, Android and web |
| Preço | Free; Basic about $35/month, Premium about $40–$50/month (cheaper on longer plans) |
| Matching | Hundreds of optional questions and a match percentage |
| Inclusivity | Wide range of gender identities and orientations |
| Verification | Video-selfie photo verification |
| Age requirement | 18+ |
| Our rating | 3.5 / 5 |
What is OkCupid?
OkCupid is a dating app and website that tries to match people on personality and values as well as looks. It was founded in 2004 by four Harvard alumni and is now part of Match Group, alongside Tinder, Hinge and Match. Its signature is the match question system: you answer as many of its hundreds of questions as you like, from politics to tidiness, and OkCupid calculates a match percentage with every profile. It also offers one of the broadest sets of gender and orientation options on any mainstream app.
If you want a big, free pool with less emphasis on questions, Plenty of Fish is a close relative in the Match Group family.
How does OkCupid work?
- Sign up on the app or website and choose your gender identity, orientation and what you’re looking for.
- Add photos and profile prompts, and verify your photos with a video selfie if you want a badge.
- Answer match questions, saying how you’d like a partner to answer and how important each one is.
- Browse Discover, where profiles show a match percentage, and Like the people you’re interested in, optionally with an Intro.
- When the like is mutual you can message freely; upgrade to see everyone who has already liked you.
OkCupid features
| Recurso | What it does | Por que isso importa |
|---|---|---|
| Match questions | Hundreds of optional questions on values and lifestyle | Builds compatibility, not just attraction |
| Match percentage | Score showing how well your answers line up | Helps you prioritise likely matches |
| Intros | Send a message with your Like | Stand out before you match |
| Stacks | Groups profiles into categories such as Nearby and Online | Different ways to browse |
| Dealbreakers | Hard filters on things that matter most (paid) | Cuts out incompatible profiles |
| Inclusive profiles | Many gender and orientation options | Welcoming for LGBTQ+ users |
OkCupid pricing: free vs Basic vs Premium
OkCupid’s free tier lets you answer questions, like profiles, send Intros and message mutual matches. OkCupid Basic, roughly $35 for one month, removes ads and adds unlimited likes. OkCupid Premium, roughly $40 to $50 for one month, adds seeing everyone who liked you, dealbreaker filters and other extras. Three- and six-month plans bring the monthly price down to around $17 to $30, and prices vary by age, country and platform, so check the app before paying.
Pros and cons
| Prós | Contras |
|---|---|
| Match questions give real compatibility insight | Monthly paid plans are expensive |
| Free to like, send Intros and message matches | Seeing who liked you requires a paid plan |
| Very inclusive gender and orientation options | Answering questions takes time |
| Video-selfie photo verification | Owner’s privacy record includes an FTC settlement |
| Large user base in many countries | Fewer active users than Tinder in some areas |
O OkCupid é seguro?
OkCupid has solid safety basics, including video-selfie photo verification, block and report tools and published community guidelines. Its owner, Match Group, agreed a $14 million FTC settlement in 2025 and confirmed a cyber incident affecting Hinge, Match and OkCupid in early 2026, so it pays to protect your data.
- Use a unique password and turn on any extra login protection.
- Be thoughtful about sensitive answers to match questions you’d rather keep private.
- Favour verified profiles and video chat before meeting.
- Never send money to someone you’ve met online.
- 18+ only. OkCupid is strictly for adults.
How OkCupid compares
| App | Ideal para | Free? | Standout | Our rating |
|---|---|---|---|---|
| OkCupid | Compatibility-led dating | Yes, with paid tiers | Match questions | 3.5/5 |
| Tinder | The biggest swipe pool | Yes, with paid tiers | Scale and Face Check | 3.5/5 |
| Bumble | Respectful, verified dating | Yes, with paid tiers | Opening Moves | 3.5/5 |
| harmonia | relacionamentos sérios | Limitado | In-depth compatibility test | See review |
If you want something more serious and structured, how eharmony matches people goes even deeper on compatibility, while Match offers a paid, relationship-focused pool. Queer women may also like DELA.
Who is OkCupid best for?
OkCupid is best for people who want to know whether they share values with someone before they chat, and for LGBTQ+ daters who want plenty of identity options. It’s less suited to people who just want to swipe quickly. If you’d like to talk to someone new face to face right now, our free video chat with strangers needs no sign-up (18+).
Frequently asked questions
Is OkCupid free?
Yes. You can join, build a profile, answer match questions, like profiles and message your matches for free, and you can attach an Intro message to a Like. Paid Basic and Premium plans remove ads and add extras such as seeing who liked you, unlimited likes and dealbreaker filters.
How much does OkCupid cost?
OkCupid Basic costs roughly $35 for one month and OkCupid Premium roughly $40 to $50, with three- and six-month plans working out much cheaper per month, according to independent reviews. Prices vary by age, country and platform.
How does OkCupid matching work?
OkCupid asks hundreds of optional multiple-choice questions about your values, lifestyle and preferences. You also say how you’d like a partner to answer and how important each question is, and OkCupid turns this into a match percentage for every profile.
O OkCupid é seguro?
OkCupid offers video-selfie photo verification, block and report tools and safety guidance. Its owner, Match Group, agreed a $14 million FTC settlement in 2025 and confirmed a cyber incident affecting several apps in early 2026, so use a unique password and keep personal details private.
Who owns OkCupid?
OkCupid was founded in 2004 by Chris Coyne, Christian Rudder, Sam Yagan and Max Krohn, and is now owned by Match Group, the company behind Tinder, Hinge and Match.
What are the best alternatives to OkCupid?
Tinder and Bumble offer bigger swipe pools, Plenty of Fish is another free option with lots of users, eharmony suits people who want serious relationships with in-depth matching, and HER is a popular alternative for queer women.
The bottom line
OkCupid is still one of the best free dating apps for compatibility-led matching, thanks to its question system, match percentages and inclusive profiles. Monthly paid plans are steep and its parent company’s privacy record is a fair concern, but the free tier is genuinely useful. Answer plenty of questions, verify your photos and only pay if you want to see who’s already liked you. Our rating: 3.5/5.
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